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HAMDARD PRODUCTS

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  HAMDARD PRODUCTS THE CLAIMS & REALITY SARASIJ MAJUMDER   Hamdard Laboratories (India) is a Unani pharmaceutical and food company. It was established in 1906 by Hakeem Hafiz Abdul Majeed in Delhi, and became a waqf (non-profitable trust) in 1948. Some of its most popular products include Sharbat Rooh Afza, Safi, Rogan Badam Shirin, Sualin, Joshina and Cinkara. Unani came to India with Delhi Sultanate, and progressed further during ‘Mughal’ period. It   competes with ‘Ayurvedic Medicines’ in the ‘Alternate Medicine Sector’—but popular with   mainly Muslims, and some simpletons. Hamdard produces medicines under following categories: 1.0 Classic Medicines.//2.0 Patented Medicines. //3.0 OTC// Newly Launched Medicines.// and ‘Products as per Ailment’. It manufactures all products under the trade name 'Hamdard'. Hamdard recently has roped in Bollywood actress Juhi Chawla as the brand ambassador to endorse one of their  erstwhile flagship brand of seventies, and